Upgrade Your Business with Strategic Marketing Management
Introduction: Strategic marketing is a common word used by companies to improve their competitive advantage. Strategic marketing involves defining the overall business processes and direction of a company through a marketing strategy. Business objectives are achieved by taking into account multiple variables, including client demographic behaviour and firm success. In this article, we understand what Online strategic marketing is, find out its importance and look at the steps to develop strategic marketing. What is Strategic Marketing Management? The MBA Strategic marketing management involves the planning, implementation, and control of marketing strategies and activities to achieve organisational goals. It focuses on analysing market trends, understanding customer needs, and developing competitive strategies to position products or services effectively in the market. Online/distance Strategic marketing management also involves creating and maintaining a strong brand identity, i